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#Easycatalog pricing how to#
#Easycatalog pricing software#
#Easycatalog pricing Pc#

#Easycatalog pricing software#

In this way, the source file can only be viewed on the PCs where the software is installed.

The extensions of the created files belong to the software company.

#Easycatalog pricing how to#

When you have to recreate the catalog, you will need a lot of time to remind yourself how to use the software. If you make a catalog once or twice annually, these competencies are easily forgotten.

The competencies you must have knowledge of are in the “use it or lose it” domain.

You will have to pay for training, which is often billed by the hour.

You must also consider that each project is different and it will require different rules.

Learning how to use these programs is difficult, and there is not much online documentation to support them.

Layouts are created using default grids or, if you want to make changes, you must follow the software rules (hoping that what you need has already been implemented). Each of them needs its own kind of data file: XML, CSV, Excel, etc.

Not all data files are suitable for every software package.

In-house software presents disadvantages such as:

Only a few of them allow users to create files in Adobe InDesign formats (INDD, IDML, etc.). These applications allow us to create documents in a specific format, or as a PDF.

#Easycatalog pricing Pc#

When you have to paginate, you can only work on a PC where the software has been previously installed. Every computer needs its own software license. These are solutions that need to be installed in your PC, like classic software. The term “automatic publishing” refers to software/plugin solutions that allow you to automatically import product data from a datasheet/database into the document being created. The designer will create many drafts, usually using Adobe InDesign, until all of your requirements have been fulfilled.

Creation of specific industry icons/symbols.

Product layouts (check four examples of different product layouts in the image down below).

Table of Contents (TOC): Classic sort order (page number sort order), Photographic TOC, Alphabetical order (by category, by product, by what you want) and Chapter Separator TOC.

Page layout/Master pages: header, footer, thumb index, category’s color, page columns (1, 2, 3, or more), etc.

The designer will help you solidify your ideas about how to organize both the product information and images and take a care of the style of the: The graphic design can be done by an in-house worker or outsourced to a freelancer or communication agency. In this phase, the graphic designer is involved, much more so if you are creating the first edition of the catalog, or if you are looking for a restyling of your previous layout.

When you have all the necessary elements gathered, you can move on to the operative phase of the catalog layout creation. If you need to examine a detail, you have to zoom in, risking the chance of clicking on an unintended button.Ī print catalog allows you to insert a bookmark anywhere you need, so you can easily return to the page you need to check in a few seconds. Have you ever tried to consult a catalog on an iPad, maybe while talking with a customer? If you click in the wrong place, you can easily end up on another page. If you are lucky, there is a navigable TOC, so you can go to the right page with a click otherwise, you have to flip through it by hand until you find your desired item. Then, you have to find the document you need. First, you need a good internet connection. Let’s think about how you search for an item in an online catalog. For a better understanding, we have to compare it with its digital alternative. Its “cumbersome / bulky presence” keeps your brand constantly exposed to your customers (one of the basic principle of advertising is, in fact, brand exposure).Ī print catalog is always available and easy to consult by people of all ages. The catalog is a physical object usually kept on a table or desk, so as to be readily available and accessible. These paper-based publications have many advantages: As IKEA knows, the print catalog remains one of the world’s best sales tools.